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Selling Services: What “Benefits” Do You Deliver?
Sell services? What makes your business better than the thousands of other businesses selling the same services? Why should I call your company? Website visitors want to know one thing: What’s in it for me? Tell them that, quickly, and more visitors will stay on your website longer. Benefits sell. Hype doesn’t.
Using Double Motive MarketingOver the last few weeks I have been introduced to a few companies that seem to be hitting a bit of a brick wall when it comes to social media marketing. What is causing the brick wall to form and what solution is there?
Press Release Marketing For Reputation ManagementMany people are shocked by the sudden appearance of damaging information in the search engines. Even if these reports are not true, they will still be on the Internet.
When Is A Web Consultant Not A Web ConsultantA web consultant won’t be selling design services when they need to be advising you of the conflict of interest already inherent within the web design industry. Web consulting consists of removing any technical language that blocks a clear vision for running a web business. A consultant will explain the difference between building a web design and building a web business.
You Want Web Traffic – But What Kind? Part 2Creating a web site for a market that wants to learn holds something for the whole market no matter where they are in the buying cycle. There is a challenge for us to pack a lot of information in our pages and only show the tip of the iceberg, so-to-speak, and then deliver more info as it is needed. But not having that information is unacceptable.
You Want Web Traffic – But What Kind? Part 1If you believe the lie that a web designer tells you about driving web traffic to your site then you are about to be hurt. Driving traffic is just sales hype that has no relationship with reality and to accept the broken concept of driving traffic it is going to cost you hundreds of dollars as it leads you astray from attracting the only traffic that can help your business.
Great Internet Marketing Tips From The ProsInternet marketing is a great way for businesses of any size to reach their target clientele. It is important to have a well thought-out plan to maximize the impact of the marketing campaign. Follow the Internet Marketing tips and advice given here to establish an effective internet marketing plan for your business.
Five Guerrilla Marketing Tactics Worth Trying Out – Part 2 – Using Social Media In A Visual WayNever underestimate the power of video and images in social media like Facebook, Twitter, Pinterest and Google+. Everyone nowadays are on the lookout for something visual they can share with their friends. As guerrilla marketer myself I can tell you that some of the best social media campaigns I used went viral due to fantastic images and creative video or photos.
Get To The First Page Of Google With The Help Af An Expert Online Marketing AgencyMost internet marketers will tell you that it is very hard to get on the first page of Google. What is more, it is very time-consuming once you have an idea how to do it. Google’s latest Panda and Penguin updates meant a lot of web marketers were red flagged and given the boot off the search engines. Maybe it is time you enlist the services of an expert online marketing agency to prevent this from re-occurring in the future.
Year End Promotions Your Customers And Clients Will LoveLooking for a simple, inexpensive and HIGHLY effective way to capture the attention of your next ideal client? Do you struggle to convey the value of what you have to offer and wish you could “just show them (your target market) how it works?”